Users will soon have a updated setting that permits them to lessen the volume of AI-created media appearing in their feeds. This step comes as the platform disclosed that it now features in excess of 1 billion AI-generated clips.
Pilot Phase and Launch
This change is being tested over the next few weeks before a widespread launch. This shift comes amid a increase in content created by AI, driven by new AI video creators.
The Broader AI Trend
Studies have shown that approximately one in 10 of the most rapidly expanding channels on another major platform only show content made by AI. A significant portion of this content is deemed “AI slop”, a term for poor-quality, bulk-generated content that is frequently illogical or dreamlike.
“We know from our community that a lot of users enjoy content made with AI tools, from AI artwork to informative clips, and we intend to offer the community the option to increase or decrease of that, according to their own preferences,” said a platform representative.
AI on the Platform
TikTok shared that there are currently 1.3 billion videos on its service identified as made with AI. Collectively, in excess of 100 million pieces of content are submitted to the app daily, making clips made by AI a limited part of its overall inventory.
Customizing Your Feed
Users will be able to limit or boost the level of artificial media they see by using the topic control setting in the platform and choosing AI-made media. Further subjects that currently be controlled under the tool encompass politics, clothing, beauty, and choreography.
AI Disclosure Rules
The platform’s policies mandate content makers to label convincing AI-made content, and it prohibits harmful fake videos of public figures or critical incidents. Any realistic AI-generated clip that is without a tag can be taken down under its user guidelines.
Furthermore, the app will henceforth attach an “AI-made” watermark to content created with its built-in AI features, or flagged by an industry-wide initiative for spotting AI-generated material. This step is designed to deter users from trying to evade the disclosure requirement.
AI Literacy Programs
The platform is also establishing a two million dollar AI literacy fund for professionals and organizations to develop informative material about ethical AI use. This program will support charitable organizations dedicated to teaching computer science.
Content Safety Approach
The video-sharing app has defended its moderation strategy, during controversy over plans to cut jobs for a large number of review team members in Britain. TikTok is planning to eliminate hundreds of positions in its trust and safety division in its British office, with labor groups and online safety experts raising concerns that staff are being displaced by automated systems.
A trust and safety lead stated that staff-based oversight would continue to be important, but automated tools can protect employees by eliminating the most graphic content ahead of it is viewed by people. TikTok announced a notable drop in disturbing and violent content handled by human moderators over the last 12 months due to intervention by its AI tools.
It is vital to combine staff and AI to ensure user safety,” she said. “We’ll have humans as involved in the system, but we further consider it’s extremely critical to limit contact with harmful content as rapidly, which is where a extensive automated help is really helping us process content quickly.”
